Showing posts with label market. Show all posts
Showing posts with label market. Show all posts

Tuesday, November 15, 2011

Market launch of new model generations: New B- and M-Class now at dealers

The first vehicles from the new B-Class and new M-Class ranges will be going out to customers from 19 November. It has been possible to order these models since July and September respectively. Even prior to the dealer launch, the customer response has been outstanding. "The introduction of the new B-Class and the new M-Class brings two important models to the market, each of which raises the bar in its segment that little bit further. We have every confidence that they will continue to build on the success of their predecessors and help generate further momentum in terms of sales", emphasised Dr Joachim Schmidt, Executive Vice President Sales and Marketing, Mercedes-Benz Cars.


The new B-Class: premium is not a matter of size

Since 2005 more than 700,000 customers have taken delivery of a B-Class. With about a third of worldwide sales since the beginning of the year having been made in Germany, this represents its biggest market, followed by China, where the B-Class was introduced with great success in 2009.

The new M-Class: improved efficiency and an exceptional level of safety

With altogether more than 1.2 million units sold, the M-Class is the most successful SUV in its segment. Since its market launch in 2005, more than half a million customers have opted for the most recent model generation and, in spite of a model change being imminent, sales in October increased by 22.2% percent, making the M-Class leader in its market segment. The biggest sales market is the US, with a share of approx. 40 percent since the start of 2011, followed by China and Germany.

One of the most impressive features of this third generation of the Mercedes-Benz
M-Class is its outstanding energy efficiency. The fuel consumption of the new models lies, on average, 25 percent below that of their predecessors. The fuel-efficiency champion is the ML 250 BlueTEC 4MATIC, which gets by with an NEDC consumption of just 6.0 l/100 km (158 g CO2/km).

Further strengths of the premium SUV with permanent all-wheel drive include exceptional safety and well-balanced ride comfort as well as excellent driving dynamics both on and off the road. What is more, the ML features an array of new chassis developments and innovative dynamic handling control systems which further enhance both driving enjoyment and handling safety.
Source: Daimler AG

Copyright © 2011, Mercedes-Benz-Blog. All rights reserved.

Thursday, November 10, 2011

Ready, Set, Go! 450 New Mercedes-Benz Actros Trucks Hit the Road

To prepare for the launch of the new Mercedes-Benz Actros at Mercedes-Benz sales partners and dealerships on November 12, 2011, an impressive star tour was held today, beginning at the Mercedes-Benz plant in Wörth. Starting at 10 a.m., one of the 450 new Mercedes-Benz Actros demonstration vehicles left the world’s largest truck plant every 40 seconds.


The new Actros tractor trailers left the facility in pairs via a dual ramp. The vehicles are being driven to the various showrooms by Mercedes-Benz truck salespeople from all over Germany.

The sequence of departures was based on the final destination: those with the longest trips started first.

“We are extremely proud of the new Actros, which is the result of more than ten years of hard work and great dedication,” says Hubertus Troska, Head of Mercedes-Benz Trucks. “I’m delighted that we are today sending the truck on its way so that it can fascinate sales partners and customers throughout Germany.”

The fourth generation Mercedes-Benz Actros, which is about to hit the road, is consistently economical, comfortable, safe, and environmentally friendly. The new design further increases the appeal of Mercedes-Benz’ new flagship truck. The Actros is the world’s most successful heavy-duty truck, with sales of more than 700,000 vehicles since the launch in 1996.

The new Actros was redeveloped from scratch, enabling Daimler to further improve the successful truck model. The vehicle not only improves business operators’ bottom line by cutting fuel consumption; it also reduces the strain on drivers by boosting handling and ride comfort. In addition, it already meets the stringent Euro VI emissions limits. Compared to the previous Actros, which has long since proved its worth, the new model consumes six to seven percent less fuel in the Euro V variant, and three to four percent less fuel in the Euro VI version. The vehicle is the result of more than ten years of hard work, over 20 million test driving kilometers, and more than €2 billion spent on development and production technology.


Source: Daimler AG

Copyright © 2011, Mercedes-Benz-Blog. All rights reserved.
Related Posts Plugin for WordPress, Blogger...